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WILMINGTON, NC (WWAY) — As a part of the Rims on the River car show, a downtown optometrist saw an opportunity to showcase some of her own rims.

Downtown Doctor Tiffany Jackson owns Front Street Optometric Care. She said while her practice is a full-scale medical facility; she wanted to do something quirky and fun to fit the vibe of downtown Wilmington. While car rims were showcased in the street, live models showed off eye rims in the window of her shop.

“Basically, we are just doing something a little different and fun so that people have the opportunity to notice our store and to incorporate ourselves into Rims on the River,” Jackson said. “Sometimes people don’t recognize it at first, and then sometimes they are a little spooked. Sometimes our models will do something with their glasses. It’s very fun, and people enjoy it.”

Jackson said the models are such a hit, you can expect to see them in the windows Friday and Saturday nights throughout the summer.

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