Spell check: Campaign ad needs an education

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Submitted: Thu, 04/24/2014 - 2:34am
Updated: Thu, 04/24/2014 - 12:42pm

WILMINGTON, NC (WWAY) — An ad for a North Carolina Senate candidate is turning into a teachable moment.

In his most recent campaign ads, Republican Michael Lee had one very important word spelled wrong.

The Lee campaign is calling it all a mistake, saying how the word “education” ended up misspelled in its TV ads must have been an oversight.

Education, spelled “eduation,” is missing a C.

“Yeah,” Lee laughed. “The proof that we looked at had it correct. We made a tweak with the music, and it came through, and it was missing a letter.”

His campaign pulled the ad, replacing it with the word “education” spelled correctly this time.

Lee joins a long line of misspelled words in the wrong place at the wrong time.

“In this instance,” he said, “it certainly didn’t come out on the final that was delivered from the production company.”

Lee has since fixed the ad and says his focus is back on the campaign.

“Education reform is something that we need in North Carolina,” Lee said. “We need to make sure that we’re paying our teachers well so that we can compete with other states and also being fair to our teachers and pay good teachers to stay.”

Lee says he plans on making education one of his top priorities if he makes it to the state Senate.


  • Taxpayer$$$ says:

    While it is both ironic and momentarily humorous that the ad would unintentionally misspell “education” and that the quote in this story would employ questionable grammar, the focus should be on decades of errors in judgment, made with intent, and mistakes in performance, executed with intent, that have precipitated the current deplorable situation.

    Real reform will tackle the tough issues, with intent, to formulate rubber on the road solutions that empower our children to successfully compete in their chosen endeavors in the decades to come. That means more than the same old story of throwing money at the education system without employing the resources for maximum effect.

    Imagine putting an unopened bag of fertilizer next to the front door and then wondering why the grass still doesn’t grow despite spending more money on the lawn. The resource must be delivered to where it is needed and in a manner that will produce the most effective results.

    Our children deserve the best that we can provide. Evaluate every proposal with a simple question: Does this proposal directly benefit our children, first and foremost?” Not politicians, administrators, teachers, consultants, special interests, etc. Children!

    Our children come first. Simple. Don’t be a “dumby”.

  • JohnDoe says:

    Thanks Michael Lee (taxpayer$$$) For commenting on this story. Aside from that snarky, incorrect, line above about the grammar in the story, you would appear to be able to laugh at yourself for a silly, “ironic” and preventable error. I would play it cool on this one though, WWAY seems to have done you a favor here by taking a lighthearted approach to a gaffe that raises the question, if he cares that little about his own campaign ads — how much will her care about the citizens of this state.

  • taxpayer says:

    “Imagine putting an unopened bag of fertilizer next to the front door and then wondering why the grass still doesn’t grow despite spending more money on the lawn. The resource must be delivered to where it is needed and in a manner that will produce the most effective results.”


    Our local Board of Education seems to think adding more central staff positions will have a positive impact. Especially the Superintendent’s girlfriend who’s paid $70k/year.

  • get-er done says:

    All news reporters attend the same type and grade of educational institutions, they smell roses and watch butterflies.
    Don’t turn the lights on!!!!

  • Vog46 says:

    criticize Mr Lee for this but we all know his “handlers” are at fault here.
    Just strikes me funny that our New Chairman of the State Port Authority can’t spell………..the timing of this was impeccable.

    Oddly enough this is exactly the type of story an uneducated voter may use in casting their vote which in itself is tragic.
    Its kinda like criticizing Ricky Meeks. He’s one of the few people I have ever met that has read and studied the city charter along with countless other documents as to how and why local government should operate. He’s an odd duck for sure, but a very involved duck indeed.


  • guestonepercent says:

    Keep voting GOP and we’ll get rid of public schools for you!

    To keep y’all working and McDonald’s and WalMart for minimum wage for the rest of your lives, none of you NEED education. So far, the plan is working because you’re so afraid of educated “lib dems” you keep voting Republican because of GUNS and GOD!

  • Guest7969 says:

    What NC do you live in!? Its the LIBERALS who control our schools in this state. They don’t want to just dumb down some kids, they want to dumb down ALL of them! You’d do well to recognize how many YEARS of Democratic control this state had…..EVERYTHING you see screwed up…is a direct result of that my friend!

  • Guest2020 says:

    The public schools are horrible and throwing more money at them is not going to help. They need to be better stewards of the funds they already receive.

    The workers at McDonald’s and Wal-Mart get paid according to the level of skill their jobs require. They have the same opportunities as everyone else to improve their skills and get better paying jobs.

    The problems in this state and country aren’t the product of a single party, they are a product of both major parties. Until we elect candidates who are in it for the people instead of being in it for themselves or their party, we will continue on our downhill slide.

  • Taxpayer$$$ says:

    Sorry to be the one to disabuse you of your assertion, but I am not Michael Lee. I don’t think that I have met Mr. Lee and have no connection to him or his campaign.

    I don’t think that a simple typographical error in a campaign ad rises to the level of a “gaffe”. Be that as it may, I suspect that Mr. Lee will make efforts to avoid such distractions in the future.

    I am interested in ideas presented on the merits, regardless of the source. I am a concerned parent and a taxpayer appalled by the state of education and the money squandered in its name for the meager results achieved.

    While the typo for that particular word was ironically amusing, what currently passes for education of our children is no laughing matter. I kid you not.

  • burgerboy says:

    who gives a rip how you spell education, the only ppl getting all hung up on asinine little things like that are NERDS who don’t have anything better to do, and while you are busy casting stones at the philistine misspellers, ye should remember your good book which says whoever is without sin should cast the first stone :D

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