The Internet Audience You Want averages over 1,100,000 pageviews per month and over 500,000 visits per month with more than 250,000 unique visitors.

64% of the Wilmington, NC residents are Internet users.
70% are homeowners.
90% work and have disposable income.
40% are college graduates.
82% are between the ages of 18-54.

No medium has grown as fast as the Internet. It took radio 38 years to reach 50 million users. It took broadcast television 13 years and cable television 10 years. It has taken the Internet less than 5 years to reach that mark.

Internet advertising is the only medium that is Targetable, Trackable, Flexible and Interactive, One on one 24hrs a day 7 days a week.

Build Top-of-mind awareness by being where your customers are with

Potential customers are directly targeted with your online marketing message. Your business will benefit from the incredible traffic generating ability of

Isn’t it time to take advantage of this incredible media? Advertise your business on and discover a powerful way to reach more customers, more times, for the least amount of money.

The Power of combining Internet and Television

  • The powerful reach of television combined with the targeted, interactive nature of the Internet, delivers a powerful “1-2 punch” that no other local media can match. WWAY NewsChannel 3 drives viewers to for the latest news, weather, sports and consumer information.
  • WWAY NewsChannel 3 offers local advertisers the opportunity to reach a targeted, local audience with integrated on-air/online campaigns. We possess an unmatched power of promotion, driving viewers from on-air to online and back again.

Why Advertise Locally Online?

  • Who better to deliver a local audience than a trusted local brand? We run over 3,000 promotional spots driving traffic to our site every year. 74% of users go online for News, Weather and Sports information. Over half of all online users look for local information. Local content drives the Internet. delivers local content!

What’s web site has to offer your business:

  • Power of TV promotion.
  • Local News and Weather Site Association with highly trusted local brand
  • The ability to reach your target audience 24/7.
  • Gather consumer information through targeted e-mail programs and online contests.
  • The Internet utilizes the 9-5 hidden daypart.
  • The ability to reach people interactively … while they are at work.
  • Local reach Convergent on-air/online packages.
  • Flexibility in delivering your Ad Campaign – exclusive sponsorships, content integration, streaming video and desktop applications.
  • Performance-based marketing opportunities.

Advertising Opportunities

  • Exclusive sponsorships – integrating your message within applicable content Integrated content sponsorships (including Chats, Forums and Polls)
  • Content targeting News, Weather, Sports, Auto, Entertainment, Business and Consumer, Health, Community and more.
  • Targeted Outbound Email Campaigns (HTML)
  • Streaming video delivery
  • Delivery to wireless devices
  • Desktop Application sponsorships
  • Navigation bar text links
  • Header position graphics
  • Contests and Registration
  • On-Air Support
  • And many more ways to meet your advertising needs!
We offer advertising opportunities that will:
Place your business on the highest trafficked television or radio station in the market.
Reach thousands of local people per day in a more intimate and interactive forum.
Allow you to advertise 24 hours a day, 7 days a week.
Allow your business to build a customer database of customers interested in your products and services!