As a business they should have the right to decline customers. At least they let us know which side they are on so consumers can make informed decisions to take their dollars elsewhere. Sure the choices are limited but cable is not a necessity. We can do without if we feel that strongly.

Seems that they would drop all violent content if their intent were purely in the spirit of safety.
If they are all about public health, how about nixing the fast/junk food commercials. And I know I'd sure appreciate them dropping erectile dysfunction ads while they are at it.