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Not sure, but....

I'm just guessing here, but could it be that the author of the comment you questioned referred to the use of preservatives? Foods treated with preservatives during and after harvest stay fresher longer than those without preservatives, but those without preservatives are taken to market sooner and available to the consumer sooner than foods treated with chemicals. So in that sense, food supplied without preservatives is indeed fresher because it gets to the market shelves sooner than foods that are chemically treated with preservatives.

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