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30 kids receive $100 gift cards before grand opening (Photo: Kirsten Gutierrez/WWAY)

WILMINGTON, NC (WWAY) — Christmas came early for dozens of children in Wilmington Thursday afternoon all in honor of Academy Sports + Outdoors grand opening.

The new Wilmington location is celebrating by giving back to the community.

30 kids from Wilmington Family YMCA each received a $100 gift card for whatever they wanted. From bikes, to shoes, clothes, toys, and sports equipment the kids got an opportunity of a lifetime.

“Well me and my friend Skylar we both got matching jackets. And me, Skylar, and Lacey got matching shoes. And that’s all we have so far,” Caeli Sullivan, who received a gift card, said.

Academy Sports + Outdoors does a give back like this every time a new store opens.

“Kids are our everything. We like to think that here at Academy Sports + Outdoors we have for all for less,” Store Director Corey Turner said.

“Academy Sports is a great place to shop for like sports and toys as you can see. And a really fun place to be it’s really cool,” Sullivan said.

While this is Wilmington’s first Academy store, the new location marks the tenth in the state.

Starting Friday morning the store is hosting a two-day celebration full of giveaways, games, and other events for families across the community. For more on what is going on this weekend, click here.

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