Myrtle Beach oceanfront room rates plunge as holiday travel declines during COVID-19 spike

Myrtle Beach, South Carolina (Photo: TripAdvisory)

A national survey by the American Hotel & Lodging Association shows that 69%, nearly two-thirds, of Americans will not travel for Christmas this year as COVID-19 cases spike.

Ray Booth, the general manager for Oceans One Resort in Myrtle Beach, said his hotel is usually about full through Christmas and New Year’s.

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This year, though, they’re booked at about 50% capacity through the holidays so far. He hopes that’ll get to 75 or 80% by the time Christmas rolls around.

Even if it does, he won’t get nearly as much per room, though.

That’s because the decline in tourism has created a “price war,” he said, in which Grand Strand hotels are dramatically lowering their prices as they compete to host the few people who are traveling.

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