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Beach towns make their case, but don't want to break up

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By JP Finlay
Greater Wilmington Business Journal

Like a jilted lover trying to make amends, last night New Hanover County’s three beach communities confronted the county tourism development authority.

“We’re not asking to break away from Wilmington,” said Wrightsville Beach Mayor David Cignotti.

Carolina Beach, Kure Beach and Wrightsville Beach presented a united front to request that county tourism promotion campaigns begin to de-emphasize the term “Cape Fear Coast” and allow the beach communities clearer recognition. The beach communities would also like the opportunity to research a more effective promotional campaign.

Dan Wilcox of Carolina Beach gave a power point presentation on behalf of all three beach communities laying out the case to remove the Cape Fear Coast moniker.

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Pretentious:
A) characterized by pretension: as a making usually unjustified or excessive claims as of the value or standing

B) expressive of affected, unwarranted, or exaggerated importance, worth, or stature (pretentious language) (pretentious houses)

C) making demands on one's skill, ability, or means