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Belk kicks off 125th birthday celebration


WILMINGTON, NC (WWAY) -- Belk is celebrating its 125th birthday with 125 days of service... and then some.

During a breakfast party at Mayfaire this morning, the nation's largest independent department store honored the big day by announcing a year-long initiative to give back to the community. The company will fix up two area schools and offer big promotions for customers, too.

"They can register to win through our webpage," Belk Northern Division Chair Bill Roberts said. "Those prizes range in value from $500 to $6,500 over the next 125 days."

Managers say more than 125 exclusive products will be available in stores all year long.

Belk's official birthday is May 29.

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