UNCW unveils ‘Blue Economy Asset Map’ highlighting local ocean-based industry

WILMINGTON, NC (WWAY) — UNCW is unveiling a new tool aimed at encouraging economic growth in our area. 

The university’s Center of Innovation and Entrepreneurship created a Blue Economy Assets Map, which highlights local businesses and startups. 

The term “Blue Economy” refers to industry based on sustainable use of ocean resources. That might include environmental conservation, renewable energy, tourism, or sustainable fishing. 

CIE Director Heather McWhorter said the goal of the map is to foster growth with local businesses and expand Wilmington’s role in advancing marine technology. 

“This is really a way to understand and elevate all of the assets that we have in our region already,” McWhorther explained. “If we can connect our passion for our community with our knowledge and passion about entrepreneurship, we could really elevate and advance working on these issues.”