Proposed bridge route could affect Downtown Wilmington businesses

WILMINGTON, NC (WWAY) — A newly proposed route for the Cape Fear Memorial Bridge replacement could change how drivers access downtown Wilmington, but it may also bring new opportunities for businesses along the proposed roadway.

The North Carolina Department of Transportation’s proposed Alternate B would direct traffic from the new bridge into downtown Wilmington through a large loop ramp connecting to Third Street.

Under the proposal, traffic exiting the bridge would be directed toward the intersection of South Third and Dawson streets, an area surrounded by several businesses, including Pinnacle Storage and a Burger King.

David Schifano, district manager for Burger King locations in Wilmington, believes the proposed changes could benefit businesses in the area.

“I think we would see a positive impact,” said Schifano.

The Burger King is located near the proposed off-ramp, and Schifano said increased traffic could translate into more customers.

“It should bring a sales increase to our business, especially if they do it correctly,” said Schifano.

NCDOT’s map of Alternate B shows the proposed bridge route in red, with a large loop ramp directing vehicles toward downtown. The design includes two additional ramps: one connecting Third and Wooster streets to the bridge and another bringing traffic from the bridge to Third and Dawson streets.

That exit would direct drivers into an area where traffic from the existing bridge currently enters downtown Wilmington.

Schifano said improved access could also make it easier for potential customers to stop at nearby businesses.

“People would want to stop and not worry about getting in and out,” said Schifano.

NCDOT is still considering both proposed designs for the Cape Fear Memorial Bridge replacement. The department is accepting public comments through Dec. 4.

Residents can review the proposed plans and submit feedback through NCDOT’s website.

A final design is expected in early 2027.