North Carolina begins Booze It and Lose It again today


(WILMINGTON, NC) WWAY– The “Booze It and Lose It” campaign began today again in North Carolina. The effort is NC’s largest impaired driving campaign, which is run by the NC Governors Highway Safety Program.

Officials will be stepping up their awareness in terms of impaired drivers for the rest of this month. Just in 2022, there have been a reported 432 people killed in drug and alcohol-related crashes.

State Trooper Danny Key says the campaign aims to end the year without adding another fatality to the list.

“We want to see everybody make it home. Not only the people that are out trying to have a good time, whether you’re at a party or at an event, but you gotta think about other people on the road besides yourself,” Key said. “The families that are trying to travel to go see Santa Claus or go to these lights that you see all around the town. Understand that they’re going to be out here late at night as well.”

The highway safety program would like to remind folks to never drive while impaired, buckle their seat belt, and please follow the speed limit.

The “Booze It and Lose It” campaign will run through January 2.

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