Raleigh is North Carolina’s most searched word for pronunciation, study finds

WILMINGTON, NC (WWAY) — North Carolina’s capital city is causing some confusion when it comes to pronunciation, according to a new analysis of Google search data.
A study by word-finding website Unscramblerer.com identified “Raleigh” as North Carolina’s most searched word for pronunciation in 2026.
The correct pronunciation, according to the study, is “RAH-lee.”
Researchers examined Google search data from Jan. 1 through Oct. 20, 2026, looking at phrases such as “how do you pronounce” and “how to pronounce.”
The findings highlight the words, names and places people across the country are searching for help pronouncing.
America’s most searched pronunciation questions
While Raleigh topped the list in North Carolina, Worcestershire sauce ranked first nationwide, with an estimated 321,600 pronunciation-related searches.
Gyro followed with 290,400 searches, while dachshund ranked third with 259,100.
Other commonly searched words included niche, Porsche, Qatar, GIF and pho.
According to the study, the 10 most searched words nationwide were:
- Worcestershire sauce — 321,600 searches
- Gyro — 290,400 searches
- Dachshund — 259,100 searches
- Niche — 224,500 searches
- Porsche — 205,200 searches
- Qatar — 196,800 searches
- GIF — 190,700 searches
- Curaçao — 189,600 searches
- Saoirse — 181,200 searches
- Pho — 174,000 searches
What are people searching for in other states?
The analysis also identified the leading pronunciation search for each state.
In South Carolina, the top word was “salmon,” while Georgia residents most frequently searched for the pronunciation of “FIFA.”
Virginia’s top search was “Laufey,” and Tennessee’s was “Sevierville.”
Some states had their own state names at the top of the list, including Colorado, Nevada and Oregon.
Why are some words so difficult to pronounce?
Randoh Sallihall, a spokesperson for Word Unscrambler, said the findings demonstrate how spelling differences, foreign languages and regional accents can make pronunciation challenging.
“Irregular spelling is a common cause for all types of mistakes in English. Word length however seems to have no effect on the difficulty level,” Sallihall said.
According to the analysis, Idaho had the highest relative level of pronunciation-related search activity, followed by Colorado, Oregon, Utah and Vermont.
Researchers used Google Trends to identify popular pronunciation searches and Ahrefs to estimate search volumes. The analysis combined 110 variations of pronunciation-related searches.
While the findings show which words generated the most pronunciation searches, they do not necessarily establish how often people actually mispronounce those words.