North Carolina high school friends launch bourbon company

NORTH CAROLINA (WWAY/WTVD) — Four Durham Hillside High School grads are blazing their own trail in the bourbon industry.
They launched the Old Hillside Bourbon Company about a year ago. On Saturday, they officially held their bottle launch event.
Co-Founder Jesse Carpenter says their goal is to create more ways for African Americans to enter the liquor industry.
“Hillside is literally outside showing out and it’s a brotherhood, it’s a friendship,” he said. “I went to elementary school with some of these people and they’re out here buying our product, it’s awesome.”
The group invested about $80,000 to get their company off the ground.
Carpenter is the father of WWAY Good Morning Carolina Meteorologist Ramel Carpenter.