Warmer winter boosts local ice cream business
WILMINGTON, NC (WWAY) — There’s no doubt that old man winter has been pretty easy on us so far this year. The weather overall has been warmer than usual and that has some area businesses seeing an influx in customers.
Boombalatti’s Ice Cream Owner Wes Bechtel says he has had more foot traffic through his doors in Wilmington than in the past.
While some ice cream shops close during the winter, Bechtel is glad he stays open.
“Things have been going really well,” Bechtel said. “We tell all our employees that it’s feeling more like a spring, like winter has not even started at this point. November and December were busy for shopping then we anticipated business would drop, but January and February have been just as busy.”
Although numbers can’t compare to summertime traffic, Bechtel says revenue is up for this time of the year due to the lack of overhead.
Dustin Hocken stopped into the shop Tuesday and said he’s been enjoying this weather much more so than he’s typically use to.
“It’s been great,” Hocken said. “We have had a really mild winter. It’s my second year here. It’s better than negative 10 like it is in Iowa.”
So far this winter we have only had 11 days with temperatures below 57 degrees.
Sloan Godbey and her mom Susan Best shared ice cream together on Tuesday as well. They too said they can’t complain about how nice it has been lately.
“We have had a great winter, well if you even want to call it winter,” Godbey said.
With only a brief cool down in store over the next 7 days, temperatures for the most part will continue to stay well above normal for February.